Quick Cut

In the spring of 2018, when I was a student of Digital Media Technology, I often needed to make short videos for coursework. The inspiration for this project came from the difficulty I frequently encountered – it was hard to perfectly match the BGM and the visual scenes, and it took a long time to make only mundane videos.

Hence, I designed an app named Quick cut based on user research I conducted from the perspective of products, interfaces, and user experience.

Quick Cut is a short video production app that provides multiple functions - music segmentation by rhythm, video filter matching based on music atmosphere, one-click template generation, personalized adjustments, and social interaction, which enables users to create videos more efficiently while increasing social interest.

I found 4 other interested friends to develop Quick Cut together. Meanwhile, we also evaluated the app's feasibility from a business perspective and iteratively improved the user experience by the algorithm of Music Rhythm Detection Based on Score Recognition.